This is not a sponsored post, but I have used affiliate links.
Warning, like I said, long post ahead. As in my internet/wordpress freezes once every three letters I type until my browser finally crashed… seems to be doing a bit better. Post is heavy in content and especially pictures. FYI- All my photos are taken with my iPhone 4S camera; I just forgot to properly caption them all in PS.
I know many people on the internet have covered Everlane and their business model/idea. But I really wanted to do my own post about the company and the shirt I bought a few months ago that I wasn’t expecting to like as much as I do.
For those who don’t know/haven’t heard about Everlane, they are a company all about “radical transparency.” They’re all about finding factories to produce designer-quality goods and sell them at non-designer prices (not as marked up as designer goods). On their About page, they state, “We believe customers have the right to know what their products cost to make. At Everlane we reveal our true costs, and then we show you our markup.” However, I can’t actually find a page where they explicitly state how much it costs to make items and how much they mark it up. I think they recently changed their website because I remember seeing these costs listed months ago. They sell clothes (mainly tops) for both women and men.
If you’re curious, check out their tumblr where they make awesome graphics detailing the cost/pricing process for some of their items. They also have a cool page about their various factories that produce different products. And here’s their page (pictures galore!) that walks you through how their tees are made. I’m assuming they try to find ethically sourced labor.
Now onto the review-ish part of this post…